Why We’re Different

  • Here is what sets us apart:


    Nearly twenty years ago, long before many non-asset based third party freight companies were even in business, Broussard began investing in technology to help its clients. Today, Freight Cowboy harnesses the third generation of those investments and places that advantage in the hands of its clients.

    Our proprietary (Freight Cowboy) Shipment Management Software System is:

    • Completely web-based and quick to deploy
    • Easy to use and intuitive
    • On-demand

    Call Freight Cowboy and “Lasso Out-of-control Costs” by harnessing one of the most powerful shipping tools on the web.


    Since 1978, our firm has focused on logistics management and has built a team of experts with dedicated account support personnel. Back when we started, very few companies (except the very largest) had in-house transportation and logistics expertise. Line-item auditing of accounts payable was a very new practice then; computer software was not yet available to support it. Today we process nearly $1 Billion in freight invoices annually, which allows us to:

    • Acquire substantial market intelligence of shipping best practices
    • Leverage that $1 billion of buying power on behalf of our clients

    We are a critical strategic partner for 1000+ companies in managing their supply chain. Freight Cowboy is a key link in that chain.


    We let our clients speak for us. We constantly seek out their opinions on how we are doing and what we can be doing better. The principles that drives us are:

    • Responding in a timely manner
    • Being sensitive to customer needs and requests
    • Providing dedicated support personnel

    This approach has earned us some of the highest marks in any industry in client satisfaction when our clients are asked whether they would refer our company to a colleague or friend.

    Listening to our customers isn’t just something we do. It drives nearly everything we do.

    Certified Proof

    Freight Cowboy is in elite company.  In the transportation industry, there are literally thousands of brokers, freight forwarders, and third party logistics companies (3PLs) in operation across North America.  Less than 1% of those, however, is TIA Performance Certified, a recognized best practices program within the transportation industry emphasizing, among other things, a strict code of ethics.

    What this means to clients. Awards and recognition are one valuable way to measure success.  But the bottom line is all this hard work should have tangible benefits for clients.  Here they are.

    The benefit of TIA Performance Certified companies is the peace of mind:

    • That the firm is part of the industry’s elite,
    • That the firm adheres to the strict TIA Code of Ethics and best practices doctrine,
    • That the firm has a guarantee bond up to $100,000,
    • That you will not spend more on increased bond payments to carriers.

    Consider this the next time you look for help shipping your cargo.

  • Freight Cowboy always puts the customer first and makes sure that everything regarding our shipments is covered. That is a huge relief when you are balancing so many other things.

    Author's imageSam M.Sales Manager, National Industrial Equipment and Tool Rental Company